Business Plan: Introduction: The Rise of Databases - Feld Thoughts

The executive summary is a quick introduction describing and what it will offer. Follow that with the company description, which is a brief overview that includes the company structure, principal staffers, nature of the business and its short- and long-term goals. Finally, there is a description of products and services the company plans to provide, which demonstrates how the business stands out with its unique offerings

Business Plan Introduction - Edit in Microsoft Word (.doc)‎

Provide a brief introduction of what you plan to do with your business
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An Introduction to Business Plans - Entrepreneur

To sum up, the company description is the basic introduction to your business. If someone reads only this part of your plan, they should be able to get what you’re trying to accomplish.

How To Write A Business Plan - Investopedia

The Financial Section of your business plan will begin with an introduction to the Financial Plan. The actual structure and details provided in the introduction is left up to the entrepreneur. Moreover, some entrepreneurs (business plan writers) feel its imperative to give the reader a quick summary of each forecasted statement, while others only tell the reader how the financial plan section has been organized. Below provides two examples of an

of the business plan and the reader's first introduction to your business.
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Although the specific parts of a business plan may differ slightly - and sometimes the name or label of a part may not be the same - when we talk about the introduction, we're talking about the part that gives a general overview, the "bird's eye view."Your introduction should briefly talk about what you want to accomplish in the business and how you see it working. For example, a business plan for a coffee shop might talk about how the market has made specialty coffee shops very popular right now and how the location you've selected is perfect for one. You don't have to give details here (that's taken care of in the individual analysis sections that will come later) but rather you simply provide an overview that is meant to get the reader excited.

Chapter 1 - Introduction to Business Planning - FlexStudy

The opening section of your business plan -- typically called the executive summary -- can be an immediate turn on or turn off to potential investors in your business. As the saying goes: You only get one chance to make a first impression. This introduction is that first impression of your proposed business.

WRITING A BUSINESS PLAN Introduction Writing a ..

The executive summary is the first section of your business plan, and it needs to be more than just an introduction. While the summary introduces your business idea, products and management team, it is more like a mini business plan written in a way to get the reader interested in and excited about reviewing the rest of your business proposal. Many readers of your business plan may not get past the executive summary.

Introduction to business plan can help you get investors

Remember: The executive summary (or pitch, or one-page business plan) is usually your introductory communication with investors, so it will be your first impression. Investors will use this document to get an understanding of your communication skills as well as your ability to think critically about your business. You should spend more time on this part of your plan than on any other section.